Case studies / Sandhill Relocation
Building a brand and a booking platform for a new kind of moving company
Sandhill Relocation set out to change how people move: book an international or local relocation online, the way you would book a flight. They needed everything, from the brand itself to the platform behind it.
Project
Category
International moving
Services
Branding · WordPress · Booking platform · Hosting · Maintenance
Year
From brand launch
The situation
Relocating is more than moving boxes. It means finding a new home, choosing schools, moving pets and organising life at the destination, and it is usually arranged through phone calls, emails and quotes that take days.
Sandhill wanted to disrupt that with an online platform where customers could book their move directly. That meant starting at the very beginning: a brand that looked like the future of relocation, and a way to capture survey bookings that added value for the customer rather than just collecting their details.
What we built
- A brand identity and brand guidelines, built to feel modern in an industry that rarely does
- A mapped “Book your move” customer journey, from choosing the size of the move to confirming it
- A booking platform connected to their back-end CRM, so every request lands where the sales team works
- Personalised, automated emails that keep customers informed throughout the relocation
- A bilingual English and Spanish site, with destination guides for the countries they serve most
- Hosting and ongoing maintenance after launch
Where it stands
“Disrupting the moving industry is not an easy task. Klashtech has been a strategic marketing and IT partner at the time of launching our brand and web presence. We like their agile approach, which allows us to gather data before investing in additional development projects.”
Carlos E. Avalos, Sales Director, Sandhill Relocation
What this is an example of
Taking a new idea from brand to working product, and building only what the data shows is worth building next.