Why You Need Your Website to Be Built With Growth in Mind

Why You Need Your Website to Be Built With Growth in Mind - Klashtech

As your business grows, it’s important to make sure that your website is able to keep up. Part of this is ensuring that your website is built with your business’s growth in mind. Here are a few things to keep in mind:

  1. Process mapping: Make sure you understand how your website fits into your overall business processes. This will help you ensure that your website is integrated with your other systems and tools and that it helps optimize your overall efficiency.
  2. Design for conversion: Ensure that your website’s design is focused on converting visitors into customers or leads. At Klashtech, we understand that a great user experience is essential, but if your site isn’t designed for conversion, you’ll miss out on valuable opportunities.
  3. Performance matters: Make sure your website is fast and responsive. Nobody wants to use a slow website, so invest in making sure yours is as fast as it can be.
  4. Have a plan B: Ensure that you have a recovery plan in place in case something goes wrong with your website, as well as to improve IT security for your entire organization. This could include having a backup of your site or investing in website monitoring to help identify issues before they cause major problems.

By keeping these things in mind, you can ensure that your website is built for success as your business grows.

Should You Integrate Your CRM Tool With Your ERP System?

As your business grows, you’ll likely need to invest in a CRM tool to help manage your customer relationships. However, it’s also essential to integrate your CRM with your ERP system. This will help optimize your overall efficiency and productivity by allowing you to easily track and manage all of your customer data in one place.

Additionally, integrating your CRM with your ERP will allow you to automatically sync data between the two systems, which can save you a lot of time and effort.

Why Your Website Should Work With Your Internal Tools

If you want your website to be truly effective, it needs to work well with your other business systems and tools. This way, you can optimize your internal processes and make your website an integral part of your overall operation.

There are a few key things to keep in mind when integrating your website with your other systems:

  1. Make sure you understand how each system works: In order to properly integrate your website with your other systems, you need to have a good understanding of how each one works.
  2. Find the right tools for the job: There are a variety of different integration tools available, so it’s important to find the ones that are best suited for your needs.
  3. Test, test, test: Once you’ve integrated your website with your other systems, it’s important to thoroughly test everything to make sure it’s working properly.

By keeping these things in mind, you can ensure that your website is seamlessly integrated with your other business systems.

How to Accelerate Search Traffic to Your Site

One of the best ways to grow your website is to increase its search traffic. There are a few key things you can do to help accelerate search traffic to your site:

  1. Perform keyword research: In order to rank high in search engine results, you need to use the right keywords. Use keyword research tools to find the best keywords for your website.
  2. Optimize your website for search engines: Make sure your website is optimized for search engines by using the right keyword density, tags, and titles.
  3. Build backlinks: Backlinks are an important ranking factor for SEO. Work on building high-quality backlinks from other websites to help improve your site’s ranking.

4. Promote your website: Use social media and other channels to promote your website and its content. This will help increase awareness of your site and attract more visitors.

Focusing on a User-Friendly Experience

It’s important to focus on creating a user-friendly experience for your website visitors. This means making sure your site is easy to navigate, load quickly, and contains relevant and engaging content.

Looking for professional web design and development services to improve your online presence? Contact Klashtech to learn about our services. We offer website design and development, graphic design and animation, and social media marketing services to meet your specific needs. Call us at +1 (305) 965-9406 or send us an email at [email protected].

Secret Tips on How to Create a Website That Is Out of This World

Secret Tips on How to Create a Website That Is Out of This World - Klashtech

If you want to showcase your business in the best light,  then you must have an impressive-looking website as a starting point. In essence, a professional-looking website will speak volumes about your business for you. Therefore, it’s wise to design a website in such a way that it really does highlight all you have to offer. If you haven’t yet perfected your website, let klashtech help! Here are some special tips on how to create a website that is out of this world.

SEO should be integrated into your web design

In order for a website to be able to attract the attention you want it to, you should incorporate SEO principles into your web design. Along with optimizing your web pages with the relevant keywords, your website should be optimized for the search engines in many other ways too.

These include being:

Mobile and desktop friendly

Since just over half a website’s traffic will come from mobile devices, the importance of your website being mobile-friendly is of paramount importance. Overall, the ease of accessibility that comes with having a website that is easy to find online with a mobile device could have a direct impact on your sales and conversions.

Loading speed

Additionally, the loading speed of your website across different types of devices should be optimal, too. Again, if a page takes too long to load, there is a higher risk of people reverting to your competitor’s website to get the info they need, which can obviously lead to lost sales and the loss of important customers too. Interestingly, your website’s loading page speed can also have an impact on your search rankings, so it’s a great idea to invest more time in getting your loading page speed to under three seconds if it isn’t there already.

Backlinks count a lot too

Backlinks (or inbound links) are another way to boost the credibility of a website as per Google’s algorithms. Therefore, the more links you can get from other websites with high domains linking back to your website, the better. One of the most popular ways to achieve this is through guest post outreach, creating sky scraping content, sourcing broken links, and then using these to get others to link back to you, etc.

Creating internal links is also a vital component of your SEO strategy. This is done when you link internally to other pages within your website in order to improve to show Google that your website is designed in an organized fashion, i.e. that visitors to your site can find their way around your website easily.

Additionally, you could also try linking to your social media pages on your about us page for readers to get a special glimpse into who you are and what you do. Creating a social media profile on various platforms is quite simple to do, too. A quality image to go on Instagram, for example, is a necessity, but with an online picture resizer, this is simple to do. Simply upload your profile picture to get it to the correct specs, and then download it to use on Instagram.

You could do the same for Facebook too, for example. Be sure though to capture a picture that speaks to who you are and what you do. For business purposes, try to make it as professional-looking as possible to lend even more credibility to your website and your brand.

In summary, creating a phenomenal website that ranks your business high on the relevant search engines is easy to do if you know a few simple tricks of the trade. Essentially, it’s about tweaking your website here and there to make it that much more noticeable, which is the endgame of anyone who’s competing for their market share in the online space.

Be sure to call the Web experts at Klashtech today to find out how we can revolutionize the way your business connects and engages with your customers online.

How a Website Redesign Can Boost Your Revenue

How a Website Redesign Can Boost Your Revenue - Klashtech

Now more than ever, small business owners are aware of how much their online presence affects their business. More Americans shop, search, and research online before they make purchases in person. That’s why having a website that has a heavy amount of online traffic is so important, it allows you to grow your customer base and help new potential customers find your company. One of the most important aspects of any website is the design. 

A well-executed, well-written, and high-quality visually appealing web design is vital to boosting revenue, finding new customers, and creating a monetarily sound business. In this article, we’ll give you some of the reasons why a website redesign is a good investment for any business owner looking to increase their sales.

Search Engine Optimization

The first and perhaps more important aspect of redesigning your website is how to preforms in search engine results. Web designers know how to get your page to the top of the results, and the better it performs, the more users will be sent to your webpage.

Customers Believe That Credibility and Homepage Design are Linked

Your companies homepage web design is directly correlated to the credibility of the business. If your website has an outdated design or elements that seem old-fashioned, users believe that the company will have the same issues. You must show users through your web design that your company remains innovative and at the forefront of all tech advancements.

The Longer Users Are Engaged The More Likely They Are To Buy

The longer you can keep a user on your website, the more likely they are to become customers. A simple way to keep customers engaged is through having high-quality visuals and an attractive, clean, and professional web design.

User Experience Is Key

The way your site is designed helps users to find products and services quickly and efficiently. There is a lot of data that supports that the average user won’t click more than three times before they go to the next business on the search result. This means businesses can lose potential customers when they don’t have a design that enhances the user experience.

Call To Actions

The design of your website isn’t just about visuals, the copy used on your companies page should be filled with CTAs, or Calls To Action, this encourages users to buy your products or services and thusly can should you a stronger return. Without a website that does well on search engines, customers will never be able to find your business, without great design and good graphics, customers won’t stay on your site, but CTAs are the last step. Once there, you must have copy that seals the deal and gets them to finally purchase.

Redesigning your webpage will not only will you draw them in through SEO, to a visually appealing site, but you’ll have a website that’s functional and easy for your audience to use. This improved design will lead to more engagement and sales for your business.

The Cost Of Creating and Upkeeping A Website

The cost of creating a website can vary depending on the company you use and the needs of your business. The price of a website redesign is dependent on the company or freelancer who creates it. It can be anywhere from $1,000 to as much as $100,000 if you used a large well-known web development firm. Your returns are often but not always linked to the amount you invest in the design. As mentioned above, design, programming, and content all are the aspects of your website that you should invest in, as they are the things that users look for and directly correlate to your financial return.

Once created, the upkeep of a website tends to be relatively inexpensive. Blogs, email blasts, and social media are some of the costs you can expect. Although these things are important and will require some amount of money, they won’t be overly expensive.

Tracking your website’s ROI, or Return On Investment is important because it helps you track how much you’re getting back after you’ve invested in your site. The return comes in the form of online traffic and conversion from that traffic into purchases.

Redesign your website will boost your revenue and lead you to collect a steady stream of new customers and/or clients. And because of the aforementioned reasons above, it’s not the place to try to save money but rather invest in the future of your business.

Would you like to read more helpful content or learn about our range of digital services? Contact Klashtech today!

What is WordPress?

What is WordPress? - Klashtech

In 2020, WordPress powers 35% of all the websites on the Internet. This is a fact, one in four websites that you visit are likely to be powered by WordPress. It is simple to use, yet robust CMS (Content Management System) which allows users to easily manage website content without having to know any programming languages.

What type of websites can you build with WordPress? 

Great question. Even though most people know WordPress for its “blogging” capabilities, the truth is that it has evolved to support a massive ecosystem of plugins and themes, therefore you could create any type of website with WordPress:

  • Business websites
  • eCommerce stores
  • Blogs
  • Portfolios
  • Resumes
  • Forums
  • Social networks
  • Membership sites

Who uses WordPress?

WordPress is used by individuals, big businesses, and anyone who wants an intuitive yet robust system to manage a website. Just as a curious note, we use WordPress! There are many well-known institutions that use WordPress as well, here are some examples:
BBC America
BBC America’s official website is a WordPress.
Visit website
Star Wars
The official Star Wars Blog is a WordPress.
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Even public figures such as Beyonce use WordPress.
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